{"id":847,"date":"2010-02-09T14:09:42","date_gmt":"2010-02-09T14:09:42","guid":{"rendered":"http:\/\/www.agglotv.com\/?p=847"},"modified":"2010-02-09T14:09:42","modified_gmt":"2010-02-09T14:09:42","slug":"primagaz-lance-le-premier-concours-utilisant-des-qr-codes","status":"publish","type":"post","link":"https:\/\/www.agglotv.com\/?p=847","title":{"rendered":"Primagaz lance le premier concours utilisant des QR Codes !"},"content":{"rendered":"<div class=\"alignleft\"><script type=\"text\/javascript\"><!--\ngoogle_ad_client = \"pub-2913804460579993\";\n\/* 200x200, date de cr\u00e9ation 07\/01\/10 *\/\ngoogle_ad_slot = \"0007263505\";\ngoogle_ad_width = 200;\ngoogle_ad_height = 200;\n\/\/-->\n<\/script><br \/>\n<script type=\"text\/javascript\"\nsrc=\"http:\/\/pagead2.googlesyndication.com\/pagead\/show_ads.js\">\n<\/script><\/div>\n<p><strong>Primagaz lance le premier concours utilisant des QR Codes appos\u00e9s sur des flyers :<\/strong><\/p>\n<p>7000 flyers sont partis aupr\u00e8s des concessionnaires et revendeurs du r\u00e9seau Primalliance inscrits pour le salon Interclimat+Elec qui d\u00e9marre le 9 f\u00e9vrier. Chaque flyer est gagnant d&rsquo;un lot (<a href=\"http:\/\/portable-mobile.blogspot.com\/search\/label\/iPhone\">iPhone<\/a>, s\u00e9jours touristique, M\u00e9treurs ultrasons, places de cin\u00e9, goodies&#8230;)<\/p>\n<p>Le principe : 3 h\u00f4tesses d&rsquo;accueil sont munies de <a href=\"http:\/\/shop.sonyericsson.fr\/\">t\u00e9l\u00e9phones mobiles<\/a> et scannent les flyers des visiteurs au fil des arriv\u00e9es. Elles pr\u00e9sentent ainsi de fa\u00e7on ludique ce nouveau mode de tirage et remettent les gains imm\u00e9diatement. C&rsquo;est une fa\u00e7on innovante de se d\u00e9marquer de la concurrence et d&rsquo;afficher une image dynamique et cr\u00e9ative pour la marque.<!--more--><\/p>\n<p>La plateforme QRMobile g\u00e9n\u00e8re les QR Codes et h\u00e9berge le contenu des flyers gagnants. Une belle innovation originale et ludique \u00e0 la fois ! Et commercialement efficace pour une investissement faible&#8230;<\/p>\n<p>A quand un QRCode sur les prochains tickets \u00e0 gratter de la Fran\u00e7aise des jeux ?<\/p>\n<p>Christophe Fischer<br \/>\nCo-fondateur de la plateforme <a href=\"http:\/\/qrmobile.fr\">qrmobile.fr<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Primagaz lance le premier concours utilisant des QR Codes appos\u00e9s sur des flyers : 7000 flyers sont partis aupr\u00e8s des concessionnaires et revendeurs du r\u00e9seau Primalliance inscrits pour le salon Interclimat+Elec qui d\u00e9marre le 9 f\u00e9vrier. Chaque flyer est gagnant d&rsquo;un lot (iPhone, s\u00e9jours touristique, M\u00e9treurs ultrasons, places de cin\u00e9, goodies&#8230;) Le principe : 3 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[32],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/847"}],"collection":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=847"}],"version-history":[{"count":1,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/847\/revisions"}],"predecessor-version":[{"id":848,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/847\/revisions\/848"}],"wp:attachment":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}