{"id":35084,"date":"2013-09-16T13:50:55","date_gmt":"2013-09-16T13:50:55","guid":{"rendered":"http:\/\/www.agglotv.com\/?p=35084"},"modified":"2013-09-16T13:50:55","modified_gmt":"2013-09-16T13:50:55","slug":"hellocoton-etoffe-son-offre-produit-et-se-decline-sur-mobile","status":"publish","type":"post","link":"https:\/\/www.agglotv.com\/?p=35084","title":{"rendered":"Hellocoton \u00e9toffe son offre produit et se d\u00e9cline sur mobile"},"content":{"rendered":"<div class=\"alignleft\"><script type=\"text\/javascript\"><!--\ngoogle_ad_client = \"pub-2913804460579993\";\n\/* 300x250, date de cr\u00e9ation 09\/09\/10 *\/\ngoogle_ad_slot = \"3968300003\";\ngoogle_ad_width = 300;\ngoogle_ad_height = 250;\n\/\/-->\n<\/script><br \/>\n<script type=\"text\/javascript\"\nsrc=\"http:\/\/pagead2.googlesyndication.com\/pagead\/show_ads.js\">\n<\/script><\/div>\n<p><strong>Depuis son arriv\u00e9e au sein du Groupe Prisma Media en juillet 2012, l&rsquo;\u00e9quipe d&rsquo;Hellocoton n&rsquo;a jamais cess\u00e9 d&rsquo;innover et d&rsquo;enrichir son offre produit de fa\u00e7on \u00e0 conserver la dynamique qui caract\u00e9rise la marque parmi les sites f\u00e9minins. Mod\u00e8le original de site f\u00e9minin malin et social, Hellocoton assure aux femmes inspiration et acc\u00e8s imm\u00e9diat aux derni\u00e8res tendances dans tous leurs domaines et centres d&rsquo;int\u00e9r\u00eats. Pr\u00e8s de 30 000 bloggeuses le nourrissent de leurs id\u00e9es, r\u00e9flexions, connaissances et savoir-faire.<\/strong><\/p>\n<p>Ainsi, Hellocoton vient de lancer des applications iPhone et Android, v\u00e9ritables Hellocoton de poche r\u00e9unissant toutes les fonctionnalit\u00e9s sociales et \u00e9ditoriales du site.<br \/>\nLes utilisatrices pourront notamment \u00eatre pr\u00e9venues de la mise en ligne de la s\u00e9lection quotidienne par une alerte mobile.<\/p>\n<p>Lanc\u00e9e en janvier 2013, Publicoton, le service de publication de blog, a de son c\u00f4t\u00e9 d\u00e9j\u00e0 permis la cr\u00e9ation de plus de 6500 blogs. <!--more--><\/p>\n<p>\u00ab\u00a0Le coeur de l&rsquo;audience reste lui aussi dynamique\u00a0\u00bb, d\u00e9clare Fr\u00e9d\u00e9ric Daruty, directeur ex\u00e9cutif de Prisma Media Digital, \u00ab\u00a0En ao\u00fbt 2013, Hellocoton a r\u00e9alis\u00e9 32% de visites suppl\u00e9mentaires par rapport \u00e0 aout 2012 et plus de 20 millions de pages vues. Ainsi la cr\u00e9ation de ces contenus f\u00e9minins de qualit\u00e9 attire de plus en plus d&rsquo;audience, elle-m\u00eame toujours plus impliqu\u00e9e\u00a0\u00bb.<\/p>\n<p>Les prochaines semaines seront marqu\u00e9es par le lancement d&rsquo;Hellocoton Advertising, une offre publicitaire permettant aux blogueuses de confier la commercialisation de leur blog \u00e0 la r\u00e9gie Prisma Pub (<a href=\"http:\/\/www.hellocoton.fr\/advertising\/\">http:\/\/www.hellocoton.fr\/advertising\/<\/a>).<br \/>\nD&rsquo;autres innovations technologiques sont \u00e9galement annonc\u00e9es avant la fin de l&rsquo;ann\u00e9e.<\/p>\n<p>Les applications mobiles Hellocoton sont disponibles sur l&rsquo;App Store Apple <a href=\"http:\/\/itunes.apple.com\/fr\/app\/hellocoton.fr\/id679630331\">http:\/\/itunes.apple.com\/fr\/app\/hellocoton.fr\/id679630331<\/a> et Google Play pour Android <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.hellocoton.hellocoton&#038;hl=fr\">https:\/\/play.google.com\/store\/apps\/details?id=com.hellocoton.hellocoton&#038;hl=fr<\/a><\/p>\n<p><center><script type=\"text\/javascript\"><!--\ngoogle_ad_client = \"ca-pub-2913804460579993\";\n\/* Comm *\/\ngoogle_ad_slot = \"9074092525\";\ngoogle_ad_width = 468;\ngoogle_ad_height = 15;\n\/\/-->\n<\/script><br \/>\n<script type=\"text\/javascript\"\nsrc=\"http:\/\/pagead2.googlesyndication.com\/pagead\/show_ads.js\">\n<\/script><\/center><\/p>\n<table border=\"0\" align=\"center\">\n<tbody>\n<tr>\n<td>\n<div class=\"fb-like\" data-send=\"false\" data-layout=\"button_count\" data-width=\"150\" data-show-faces=\"false\"><\/div>\n<\/td>\n<td><script src=\"\/\/platform.linkedin.com\/in.js\" type=\"text\/javascript\">lang: fr_FR<\/script><script type=\"IN\/Share\" data-counter=\"right\"><\/script><\/td>\n<td><a href=\"https:\/\/twitter.com\/share\" class=\"twitter-share-button\" data-count=\"horizontal\" data-via=\"IciOnVousVoit\" data-lang=\"fr\">Tweeter<\/a><script type=\"text\/javascript\" src=\"\/\/platform.twitter.com\/widgets.js\"><\/script><\/td>\n<tr>\n<td><a href=\"http:\/\/www.scoop.it\" class=\"scoopit-button\" scit-position=\"horizontal\" >Scoop.it<\/a><script type=\"text\/javascript\" src=\"http:\/\/www.scoop.it\/button\/scit.js\"><\/script><\/td>\n<td><script type=\"text\/javascript\">var viadeoWidgetsJsUrl = document.location.protocol+\"\/\/widgets.viadeo.com\";(function(){var e = document.createElement('script'); e.type='text\/javascript'; e.async = true;e.src = viadeoWidgetsJsUrl+'\/js\/viadeowidgets.js'; var s = document.getElementsByTagName('head')[0]; s.appendChild(e);})();<\/script><\/p>\n<div class=\"viadeo-share\" data-display=\"btnlight\" data-count=\"right\" data-align=\"left\" data-partner-id=\"forzoovrqaoAviDtoqEjyhtvVo\"><\/div>\n<\/td>\n<td><g:plusone><\/g:plusone><\/td>\n<\/tr>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Depuis son arriv\u00e9e au sein du Groupe Prisma Media en juillet 2012, l&rsquo;\u00e9quipe d&rsquo;Hellocoton n&rsquo;a jamais cess\u00e9 d&rsquo;innover et d&rsquo;enrichir son offre produit de fa\u00e7on \u00e0 conserver la dynamique qui caract\u00e9rise la marque parmi les sites f\u00e9minins. Mod\u00e8le original de site f\u00e9minin malin et social, Hellocoton assure aux femmes inspiration et acc\u00e8s imm\u00e9diat aux derni\u00e8res [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[32],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/35084"}],"collection":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=35084"}],"version-history":[{"count":1,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/35084\/revisions"}],"predecessor-version":[{"id":35085,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/35084\/revisions\/35085"}],"wp:attachment":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=35084"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=35084"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=35084"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}