{"id":28263,"date":"2012-10-04T07:52:59","date_gmt":"2012-10-04T07:52:59","guid":{"rendered":"http:\/\/www.agglotv.com\/?p=28263"},"modified":"2012-10-04T07:52:59","modified_gmt":"2012-10-04T07:52:59","slug":"mondial-2012-expo-speciale-%c2%ab-l%e2%80%99automobile-et-la-publicite-%c2%bb-le-sl-fait-sa-pub-au-hall-8","status":"publish","type":"post","link":"https:\/\/www.agglotv.com\/?p=28263","title":{"rendered":"Mondial 2012, expo sp\u00e9ciale \u00ab L\u2019Automobile et la Publicit\u00e9 \u00bb : le SL fait sa pub au Hall 8 !"},"content":{"rendered":"<div class=\"alignleft\"><script type=\"text\/javascript\"><!--\ngoogle_ad_client = \"pub-2913804460579993\";\n\/* 300x250, date de cr\u00e9ation 09\/09\/10 *\/\ngoogle_ad_slot = \"3968300003\";\ngoogle_ad_width = 300;\ngoogle_ad_height = 250;\n\/\/-->\n<\/script><br \/>\n<script type=\"text\/javascript\"\nsrc=\"http:\/\/pagead2.googlesyndication.com\/pagead\/show_ads.js\">\n<\/script><\/div>\n<p><strong>Dans le cadre de l\u2019exposition sp\u00e9ciale \u00ab L\u2019Automobile et la Publicit\u00e9 \u00bb organis\u00e9e au Hall 8 par la F\u00e9d\u00e9ration Fran\u00e7aise des V\u00e9hicules d\u2019Epoque (FFVE), avec le soutien de l\u2019Institut National de l\u2019<a href=\"http:\/\/www.clipclapvideo.com\/\">Audiovisuel<\/a> (INA), <a href=\"http:\/\/www.top66automobiles.com\/annonces\/search\/marque:mercedes\">Mercedes<\/a> &#8211; Benz France expose au Mondial de l\u2019<a href=\"http:\/\/www.top66automobiles.com\/annonces\/search\/is:Prestige\">Automobile<\/a> quatre g\u00e9n\u00e9rations de SL et une s\u00e9lection de publicit\u00e9s d\u2019\u00e9poque.<\/strong><\/p>\n<p>De la 300 SL \u00e0 portes papillon de 1955 au SL 500 de 2000, en passant par la 250 SL de 1967 et la 500 SL des ann\u00e9es 70-80, quatre g\u00e9n\u00e9rations de roadsters \u00e9toil\u00e9s sont \u00e0 d\u00e9couvrir, issus de la collection oldtimers de Mercedes-Benz France ou pr\u00eat\u00e9s par des collectionneurs. La Direction de la Communication de Mercedes-Benz France a \u00e9galement s\u00e9lectionn\u00e9 quelques unes des affiches et films publicitaires les plus embl\u00e9matiques de ces incontournables oldtimers et youngtimers, pr\u00e9sent\u00e9es en impressions num\u00e9riques et en projection d\u2019images s\u00e9quenc\u00e9es, dans une sc\u00e9nographie construite \u00e0 partir de cubes qui accueille \u00e9galement, dans une vitrine, une s\u00e9lection d\u2019articles de la boutique \u00ab Classic \u00bb Mercedes-Benz, disponibles \u00e0 la vente sur le stand Mercedes-benz au Hall 1.  <\/p>\n<p>De son c\u00f4t\u00e9, l\u2019INA -Institut National de l\u2019Audiovisuel &#8211; diffuse quelques uns de ses tr\u00e9sors, souvent \u00e9tonnants, parfois connus, ou totalement oubli\u00e9s, dans une salle de cin\u00e9ma d\u00e9di\u00e9e.<!--more--> Il s\u2019agit de films publicitaires, mais aussi des premi\u00e8res actualit\u00e9s cin\u00e9matographiques et autres journeaux t\u00e9l\u00e9vis\u00e9s consacr\u00e9s au Salon de l\u2019Auto. Un catalogue multim\u00e9dia de l\u2019exposition a \u00e9t\u00e9 cr\u00e9\u00e9 \u00e0 cette <a href=\"http:\/\/www.top66automobiles.com\/\">occasion<\/a>. Il en sera la m\u00e9moire. <\/p>\n<p>Laurent H\u00e9riou, Directeur G\u00e9n\u00e9ral de la FFVE et Commissaire de l\u2019<a href=\"http:\/\/les-expos.blogspot.fr\/\">exposition<\/a>, le dit sans d\u00e9tour : \u00ab Bienvenue dans le monde de l\u2019automobile et de la publicit\u00e9. Bonne visite, et bon voyage au pays des auto-publivores ! \u00bb<\/p>\n<p><img loading=\"lazy\" src=\"http:\/\/www.agglotv.com\/wp-content\/up\/250-SL-1967-Pagode-300x199.jpg\" alt=\"250 SL\" title=\"250 SL (1967) Pagode\" width=\"300\" height=\"199\" class=\"aligncenter size-medium wp-image-28264\" srcset=\"https:\/\/www.agglotv.com\/wp-content\/up\/250-SL-1967-Pagode-300x199.jpg 300w, https:\/\/www.agglotv.com\/wp-content\/up\/250-SL-1967-Pagode.jpg 400w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><iframe src=\"http:\/\/www.facebook.com\/plugins\/like.php?href=http:\/\/www.agglotv.com\/?p=28263;width=300&amp;action=like&amp;colorscheme=light&amp;height=35\" scrolling=\"no\" frameborder=\"0\" style=\"border:none; overflow:hidden; width:300px; height:35px;\" allowTransparency=\"true\"><\/iframe> <g:plusone size=\"tall\"><\/g:plusone> <a href=\"https:\/\/twitter.com\/share\" class=\"twitter-share-button\" data-count=\"horizontal\" data-via=\"IciOnVousVoit\" data-lang=\"fr\">Tweeter<\/a><script type=\"text\/javascript\" src=\"\/\/platform.twitter.com\/widgets.js\"><\/script><\/p>\n<p><script type=\"text\/javascript\" src=\"http:\/\/tracking.publicidees.com\/showgrp.php?partid=27020&#038;grpid=8252\"><\/script><\/p>\n<div class=\"fb-comments\" data-href=\"http:\/\/www.agglotv.com\/?p=28263\" data-num-posts=\"2\" data-width=\"500\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dans le cadre de l\u2019exposition sp\u00e9ciale \u00ab L\u2019Automobile et la Publicit\u00e9 \u00bb organis\u00e9e au Hall 8 par la F\u00e9d\u00e9ration Fran\u00e7aise des V\u00e9hicules d\u2019Epoque (FFVE), avec le soutien de l\u2019Institut National de l\u2019Audiovisuel (INA), Mercedes &#8211; Benz France expose au Mondial de l\u2019Automobile quatre g\u00e9n\u00e9rations de SL et une s\u00e9lection de publicit\u00e9s d\u2019\u00e9poque. De la 300 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/28263"}],"collection":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28263"}],"version-history":[{"count":1,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/28263\/revisions"}],"predecessor-version":[{"id":28265,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=\/wp\/v2\/posts\/28263\/revisions\/28265"}],"wp:attachment":[{"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agglotv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}